Let’s be honest, 2025 is nothing like 2015.
If you're still relying on notepads and Excel sheets to run your real estate business, you’re playing catch-up. Agents everywhere are using AI tools to take back their time, close deals faster, and deliver jaw-dropping presentations that win listings.
But here’s the good news: you don’t need to be a tech genius to use these tools. I’ve rounded up the 6 best AI tools for real estate agents that are actually easy to use.
I’ll even throw in a bonus tactic you can swipe today. Let’s jump in.
If you’re using the free version of ChatGPT… it’s time to upgrade.
Because ChatGPT Pro unlocks everything.
🔧 First step? Customize your ChatGPT.
Think of it like onboarding a new assistant. You're training ChatGPT to think and write like you.
🎯 Example:
“Write a listing description for a 3-bed home in Austin, TX that appeals to tech professionals.”
It won’t just write it, it will sound like you wrote it.
Inside ChatGPT, there's a tab called “Explore GPTs.”
That’s your personal library of expert assistants.
From contract analyzers to graphic designers, there’s a GPT for nearly everything:
“Find me any opt-out clauses. Then write an email to terminate it.”
✅ These aren’t plugins, they’re pre-trained AI experts that work right inside ChatGPT.
Just type in what you need and let them work.
This isn’t just a tool, it’s a strategy.
Here’s how it works:
This is how agents are showing up to listing appointments fully prepared with messaging tailored to exactly who’s most likely to buy the home.
🎯 Use this GPT → Ideal Buyer Profiles GPT
Once you’ve got your buyer profiles and marketing game plan from ChatGPT…
💡 Don’t design slides manually. Just copy the slide outline and paste it into Gamma.app.
Here’s what happens next:
📌 Pro tip: Upload your seller’s house photo to the title slide to personalize it.
Need a coaching call deck last minute? Gamma’s got you covered there too.
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You know those listings with empty or cluttered rooms? Now you can transform them in seconds using Collov.ai.
Here’s what it does:
💬 Social Media Hack:
Stage a room 3 different ways. Post the images and ask:
“Which one would you pick — 1, 2, or 3?”
People love to vote, and you just boosted traffic to your listing.
You’ve shot a video. Great. But editing? Subtitles? B-roll?
Let Opus.pro handle all of it.
Just paste in a YouTube link or upload your video. Opus will:
It even gives you a virality score based on your hook, trend, and delivery.
🎯 Want your video to go viral? Click “Enhance with AI” — it adds voiceover intros and visual effects automatically.
Want to follow up with a seller or client but don’t want to be on camera?
HeyGen creates avatar videos of you using just a photo and a script.
🎥 What it can do:
Real agents are using this to:
This one is totally free and crazy powerful.
My Listing Buddy is a Custom GPT that generates:
Upload your MLS link and let it do the rest.
Perfect for busy agents who need quality content fast.
AI isn’t about replacing you.
It’s about removing the boring, repetitive parts of your job so you can show up better, smarter, and faster.
✅ Pick ONE tool from this list and try it today
✅ Use the full tech stack to upgrade your next listing
✅ Or join us live and learn how to master them step-by-step
If you’re curious about how to use these tools step-by-step and want real-world strategies from actual agents, don’t miss our FREE Weekly Live AI Workshop for Real Estate Agents.
💥 We break down:
You’ve seen the tools. You’ve got the links.
Now the only question is: Which one will you start with today?
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